From Kalki Koechlin to Vidya Balan and Sonam Kapoor to Kajol, women fall head over heels in love with a statement handloom cotton saree. With movements like #vocalforlocal and #makeinIndia, the Indian handloom sector has seen some much-needed exposure, growth, business and recognition. And keeping the spirit alive, on World Cotton Day, TC46 highlights the 10 best Indian brands that offer high-quality cotton sarees that complement every woman’s wardrobe.
A brand by the sisters-turned-entrepreneurs duo, SuTa embodies all things nostalgic and premium about sarees. It was founded with the goal of empowering the amazing weaves and fabrics made by incredibly talented weavers and artisans of Kolkata who were struggling to sustain their livelihood. TC46 Loves: The Blue Pea Tea saree is a stunner piece in a mesmerizing shade that’s simply a great addition to your collection.
The Indian Ethnic Co is a shining example of how to deepen the love for such handmade clothing among newer generations with a hatke marketing strategy. This is the very brand that’s been going viral for its dance marketing. Desi naaris selling sarees as they perform beautifully to Indian music is a visual treat not just because of the choreographed moves but also the stunning handlooms they’re dancing in. TC46 Loves: The Ivory Handwoven Organic Cotton saree is an ode to the handloom craft and its simplistic heritage.
The brand works with the rural artisans creating a unique and contemporary design while keeping up with the ethnicity and traditions. And the best part about the brand is that all their sarees, be it Kalamkari, Shibori, Hand Block, Dabu, Phentiya and indigo prints, are made using natural dyes. TC46 Loves: The Handwoven Cotton Sari is in a gorgeous shade that can be dressed up or down to suit any occasion.
Fabindia has made its mark by creating handwoven fabric, and clothing for its customers. And it should be no surprise that they offer beautiful cotton and silk sarees too! The brand links over 55,000 craft based rural producers to modern urban markets, thereby creating a base for skilled, sustainable rural employment, and preserving India’s traditional handicrafts in the process. TC46 Loves: The Bagru Print Sari is a contemporary piece with trendy designs on a traditional weave.
The brand uses a variety of colours, dyes, block designs, and patterns to bring out exclusive sarees that appreciate the intricate business of hand block printing. And believes in sustainability and eco-friendly fashion ensuring high-quality standards. The prints and weaves are designed by in-house designers and curated by artisans across villages in India. TC46 Loves: The Purple Block Printed Saree in an eye-catching colour is a saree lover’s haven with intricate and out-of-the-box design.