In the land of fair and lovely, we need people who can resonate with brown and beautiful. And if you’re a desi girl looking for makeup tutorials, these Indian YouTube vloggers are just the people who can help you amp up your contouring skills, winged eyeliner game, and foundation coverage.
Some of the most popular beauty vloggers on YouTube are Zoe Sugg (YouTube Channel: Zoella), Nikkie de Jager (YouTube Channel: NikkieTutorials) and Michelle Phan (YouTube Channel: Michelle Phan). And while they indubitably have great content and makeup skills, they look nothing like Indian women.
Vlogger Name: Ankita Chaturvedi YouTube Channel: Corallista
An IIT Graduate, this light-eyed Mumbai-based vlogger made a big splash on YouTube back in September 2011. The reason Ankita is so popular is that her beauty looks make great use of colour. If you’ve always wanted to nail that hot pink or blue eyeshadow, or even wondered how to wear bright orange ombre lips, you’ve come to the right place. She also does some single brand tutorials (using only Nykaa, only Lakme, only M.A.C. products, etc), so if you’re a loyalist, you’re sure to find them handy.
Kaushal prefers just to go by her first name. This Indian British girl left her stint at a fashion PR agency to pursue something she truly loves—a career in beauty. She is popular among 20-somethings because of her on-trend makeup looks, especially the Kylie Jenner-inspired tutorials that are amongst her most viewed. But, don’t be fooled, because her desi looks are just as popular. From Eid, Diwali, and Navratri makeup to Indian wedding glam tutorials, the brown-skinned girl knows exactly how to create stunning beauty looks for the desi complexion.
Vlogger Name: Debasree Banerjee YouTube Channel: Debasree Banerjee
Having discovered her passion for beauty blogging during college, Debasree has a degree in Biotechnology and has done her Masters in Management. The girl from Assam now lives in Mumbai and considers playing with makeup her favourite hobby. With 53 tutorials for beginners and How-To video guides for all things beauty, this channel is perfect for all newbies who’d like to learn the basics of makeup. She’s even got you covered with a lot of related tutorials like how to apply false eyelashes, clean makeup brushes, and fix broken eyeshadow palettes.
Vlogger Name: Shreya Jain YouTube Channel: Shreya Jain
Born in Delhi, this 20-something vlogger debuted on YouTube back in 2010. In a short 10 years, she is the first blogger to have an exclusive makeup line in her name which was created and sold in partnership with YBP Cosmetics. Shreya is also quite the fashionista and her YouTube channel is a great destination for all things beauty and style. Her Bollywood celebrity-inspired tutorials can help you recreate everything from Priyanka Chopra’s sultry smokey eye makeup from her music video to Anushka Sharma’s retro makeup in Bombay Velvet. She’s also famous for providing some great dupes, budget makeup recommendations, and honestly critical product reviews.
Vlogger Name: Farah Dukhai YouTube Channel: Farah Dukhai