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Top 10 Sustainable Lifestyle Brands You Need To Add To Cart For A Better Tomorrow


Started by the husband-wife duo, Aayush and Rhea Jhunjhunwala, the brand blends the best of both worlds of quality craftsmanship and the latest designs. They focus on sustainability, right from the fabrics to every material (like the buttons) used during the making of their product line. What’s more, the designs are crafted on wooden hand blocks made by local artisans from all over Rajasthan.

2. Earth Rhythm

Mompreneur Harini Sivakumar came up with the idea of an organic beauty products brand for natural skincare, hair care and makeup products to reduce the earth’s burden. It offers a range of products for shower and body care, face care, and even a few zero-waste accessories. It is the first homegrown brand in India that invests in independent clinical trials and research.

3. Vishisht

Founded by Namrata Agarwal, Vishisht specialises in all-natural skincare products made with 100% pure actives. It seeks to be a one-stop solution for all the skincare needs of its customers. The beauty products are manufactured in small batches to control their quality. The brand seeks to offer natural and eco-friendly alternatives to skincare products to reduce the carbon footprint of the planet.

4. Tinge

This 100% natural and vegan makeup brand has it from the word go. Founded by Sabrina Suhail, Tinge is India’s first handcrafted and customised makeup brand, curated specifically for the unique Indian skin tone. The makeup products are also sulfate-free and paraben-free. The brand mixes and matches different colours to arrive at hues that are perfect for each of your unique preferences and skin tones.

5. Greendigo Organic Clothing

The sustainable element of this brand is evident from its name itself. Founded by Meghna Kishore and Barkha Bhatnagar Das, Greendigo is organic cotton apparel for babies, catering to the age group of 0 to 6 years. If you have a baby between this age group, here’s your cue. You can also consider it for gifting purposes.

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