The Channel 46

Busting Myths About Vegan Beauty & Makeup Products

1. Cruelty-Free is the same as Vegan.

Cruelty-free only identifies if the product has been tested on animals or not, but a vegan product must check a lot of other boxes. It should not have any animal by-products, nor should it be unethically sourced.

2. Big brands don’t perform animal testing.

China is one of the few countries in the world to require mandatory animal testing for beauty products, specifically all imported cosmetics and beauty products. Any brand that sells its products in China has to test on animals, the PETA website lists many many big brands that we’re all familiar with. 

3. Vegan Foundations don’t provide any coverage.

This statement is quite baseless (pun intended)! Just like any product, there are multiple brands for everything; some brands are of better quality than others. It has nothing to do with being vegan, just try another brand till you find the one that works for you.

4. Since clean beauty products are free from preservatives, it goes bad quickly.

Yes, the shelf life is lesser as opposed to products with chemical-based preservatives. But the formulations with non-chemical preservatives also last a pretty good amount of time, for example, our Eternal Glow Face Oil has a life of 1 year.

5.There aren’t many shades available in vegan makeup.

This might have been the case a few years ago but today with the demand increasing, there are ample choices! Enough to build an entire makeup set with just vegan makeup!

The Channel 46

Click Learn More to read the full article.