5 Made In India Brands To Watch Out For In 2023

Brand: Fix My Curls; Launched: 2019 Founder Anshita Mehrotra is a 23-year-old curly haired-girl who loves to read, write, and create content around textured hair and beauty standards. She was inspired by her own personal struggles and has gone on to create affordable and quality hair care products for curly hair girls in India

Brand: Shararat; Launched: 2016 The brand is the brainchild of Shanky & Avinash Sharma, who decided to realise their entrepreneurial dreams together. While Shanky believes in keeping it simple, Avinash has a naughty streak. The contrasting qualities they bring to the table led to the creation of this loungewear and intimate wear brand, which is a blend of little fun and naughtiness, and lots of comfort and happiness

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Brand: Slurrp Farm; Launched: 2016 Founders Meghana Narayan, Shauravi Malik, and Umang Bhattacharyya noticed a lack of reliable children’s food in the market. They wanted to offer packaged options that were enriched with nutritious ingredients and, at the same time, appealed to children’s ever-changing taste buds.

Brand: Juicy Chemistry; Launched: 2014 Founders Megha & Pritesh Asher are childhood best friends who turned life partners, which in further culminated into a business partnership. Megha is the COO of the brand and handles all things content—PR, social media, marketing, etc. On the other hand, Pritesh is the CEO and looks into the administrative, finance, and back-end side of things

Brand: Fizzy Goblet; Launched: 2014 Founder Laksheeta Govil is a graduate of Fashion Designing from Pearl Academy, New Delhi. She had once chanced upon an absolutely quirky and gorgeous pair of shoes, which turned out to be expensive. So, she thought of creating something similar all by herself